Blog #2

    The first advertisement for Budweiser is to direct to people over 21 that drink beer or the people that the ad is trying to get to start drinking beer. Specifically they are targeting young adults of age 21 to try to get them started on it.

    The cereal commercial with Mikey likes it is targeting an audience of children saying oh Mikey likes it and so will you. So, that automatically makes the children think well he really liked that cereal and in return it makes them want to have their parents buy them a box and try it for themselves.

    The last commercial or advertisement with Colin Kaepernick is targeting athletes especially the football players because he used to play in the NFL. At the time that commercial was being filmed he was more than likely still in the NFL probably right when they were having their super bowl appearance against the Baltimore Ravens.